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Why PC Media?

PC Media is primarily an internet publisher. That means our primary business is publishing websites which work. We do development/consulting work with our clients to help them achieve the same aims. Our background and expertise on our own websites means we know the entire spectrum of internet business. If PC Media helps you develop your website, we can help you do more than simply put your website on the internet. We can help you along the entire process. We can help you make a success of the website, not just something which looks nice and is functional.

Your Website as a Business Tool

At PC Media, we believe that any website has to be a functional part of your overall business plan. Many companies view it primarily as a promotional outlet and that is certainly a valid use. However, today's websites can be designed to actually perform work for your business. They should help you with business administration, develop leads, and aid in the overall communication of your business to the public. If the site is meant to be an online storefront, then the site should be automated to answer your customers' questions, process the sale, and provide you the administrative tools necessary to easily conduct business and monitor activity. It is our business to look at these issues with any website. We want to know how your website is supposed to work with the rest of your business and then we tailor your site to meet those needs and do as much of it automatically as is possible.

Any successful business is divided into different organizational functions. In our organizational model, the business is divided into seven divisions: (1) Communication, (2) Dissemination, (3) Treasury, (4) Production, (5) Qualifications & Testing, (6) Public Information, and (7) Executive to monitor the entire operation. In division one, we have the overall communications of your business. This is dealing with customer communications, phone calls, emails, as well as internal tracking and making sure that orders are being complied to. Well, if you look at this from a systems perspective, how could a website help your business conduct these tasks? Seeing as a website is primarily a communication medium, we can design the communication aspects of your site to automate your communications and route emails to the proper personnel in your business who is responsible. Division 2 is dissemination. Is your website helping you promote to your public? Is it driving home your marketing message? Is it automating the process of sending emails to your customers and getting them to buy your products? Division 3 is Treasury. Is your website helping you accurately track income from the website in the form of financial reports, alerts on transactions? Is it helping you easily export data for importing into your business's accounting software?

Your Website Should Work FOR You!

This is what we mean by turning your website into a system. It is also what we mean by making your website work FOR your business. We at PC Media have experience with the whole range of skills in running an internet business. On our own sites, we have to deal with accounting, tracking statistics, promotion, search engine optimization, communications systems, etc. Through our own experience, we have ironed out a lot of our own kinks in running our own websites. The knowledge at PC Media is not limited to creating a website. Through experience, we also have the foresight to know what is in store for a new internet business and can help guide our customers through some of these hurdles.

We're all about practicality. We want a website that works. And the way to judge if it works is to track how well it serves the functions of your business and helps increase the overall statistics of your business.

 

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